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Marketing Manager

Company: Cardone Ventures
Location: Scottsdale
Posted on: May 14, 2022

Job Description:

POSITION SUMMARY The Platform Review Marketing Manager is responsible for the innovation, organization, and performance of all marketing strategies for 30-40 Cardone Ventures' platforming clients. This individual plays a crucial role by aligning that strategy with the ever-evolving needs of the independent businesses we support. The role is highly collaborative, is client-facing, and requires a high level of experience and understanding across all marketing functions. The ideal candidate should be an A-team player with an exceptionally high belief and sharp business acumen to exceed goals. ABOUT CARDONE VENTURES Our mission is to help business owners achieve their personal, professional, and financial goals through the growth of their businesses. We work in dozens of verticals and provide strategic business guidance through courses, live events, partnerships, and investments. Our core values are the backbone of our business and guide our hiring process: we are inspirational, disciplined, accountable, transparent, aligned, and results oriented. This company operates nationally and is growing by the day. OBJECTIVES Develop strategic assessments on media, design, copy, search engine, email marketing, social media, and paid search capabilities, among other functions within digital and traditional media marketing Work collaboratively with cross-functional teams, including Business Account Managers and Finance Managers, to develop a comprehensive 10X360 Platform Review Consult with clients to determine their 10-year marketing growth strategy Collaborate with 30 clients from various industries with different marketing needs and varying levels of marketing acumen Define the platforming client---s brand house, customer journey, and customer persona(s) Align the client---s customer journey to the organization---s brand strategy Guide clients through a six-month journey to shift their perspective on marketing strategies in their business Test, report, optimize, and analyze program performance to identify key levers and opportunities for improvements that can be shared across platforms and programs Define metrics and analyze program success, and track and forecast growth and engagement Use and recommend HubSpot to create effective customer service and retention strategies for marketing programs Interact with clients at in-person events during the delivery of their 10X360 Platform Review Perform beta tests on new initiatives to validate performance and establish standard operating procedures prior to a company-wide rollout Make recommendations on key investments and innovations necessary within marketing services to maintain a competitive advantage against competitors Understand current and emerging trends in digital marketing, mobile marketing, and automation COMPETENCIES Understanding of digital, traditional, social media, and strategic marketing opportunities Ability to leverage market research and data to guide clients toward decisions that will benefit the organization Proficiency in developing a marketing budget Understanding of critical marketing key performance indicators (KPIs) in order to measure performance Ability to ask pointed questions during the discovery phase to understand the client---s current marketing strategy Ability to proactively communicate client progress to the Leadership Team Proficiency in time management, and ability to avoid procrastinating on any sections of the 10X360 Platform Review for our clients Demonstration of influence in order to help clients shift their perspective toward their current marketing plans Consistency in client recommendations based on Cardone Ventures--- best practices Ability to look at a situation from different angles to seek a better understanding of the client---s business Understanding of how to prioritize the needs of 30 clients from various industries at different phases of the 10X360 Platform Review process Demonstration of a conceptual understanding of how the different sections of the client deliverable affect one another Proven ability to juggle multiple client management projects at a time while maintaining razor-sharp attention to detail EDUCATION AND EXPERIENCE Bachelor---s degree in marketing or related area of study, or equivalent work experience At least 3 years of work experience in marketing, sales, and management Substantial experience with customer relationship management (CRM) software (e.g., HubSpot, Salesforce), project management software (e.g., Asana), and G Suite (Google Slides and Google Docs) PHYSICAL REQUIREMENTS Prolonged periods sitting at a desk and working on a computer This position will require travel: up to 5% COMMITMENT TO DIVERSITY As an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce, Cardone Ventures recognizes that a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. We hire local talent at all levels regardless of race, color, religion, age, national origin, gender, gender identity, sexual orientation, or disability, and actively foster inclusion in all forms both within our company and across interactions with clients, candidates, and partners. If this position caught your eye, send us your resume For best consideration, include the job title and source where you found this position in the subject line of your email to careers cardoneventures.com. Already a Cardone Ventures candidate? Please connect directly with your recruiter to discuss this opportunity.

Keywords: Cardone Ventures, Scottsdale , Marketing Manager, Advertising , Scottsdale, Arizona

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