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General Manager, ADERO

Company: Marriott Vacations Worldwide
Location: Scottsdale
Posted on: September 12, 2020

Job Description:

General Manager, ADERO in ADERO Scottsdale at Marriott Vacations Worldwide Job Description Are you ready to grow your dream career while making others' vacation dreams come true? Marriott Vacations Worldwide is a world premier organization for Vacation Ownership with resorts at destinations around the globe. Join our team and help deliver unforgettable experiences that make vacation dreams come true.

**Relocation Assistance Provided


The General Manager leads all aspects of the resort / property. Responsibilities include: all aspects of the operation, including guest and associate satisfaction, human resources recruitment and retention, financial performance, group, catering, leisure, business sales and revenue.

General Manager embraces the Autograph brand and lives the mark of craft, ensuring that all aspects of the resort support the ADERO brand.

Builds, develops and retains an executive and leadership team. Capable of strategic development, strategic and operational execution, and providing guidance to all individuals. The General Manager ensures all revenue streams are optimized in all profit centers. Works with the Marketing teams to stimulate demand and guide the public awareness and communications to support the ADERO brand.

Develops strategies to support the owner’s financial needs, Autograph brand and associate and guest satisfaction. Communicates professionally with owners to build owner loyalty and confidence through proactive communication, setting and managing expectations and delivering solid business results.

Engagement with local community, support of active lifestyle and immersion into ADERO brand. Builds relationships with local business leaders, officials and customers.


Brand Management

Working with the Marketing Agencies, Marriott International and Public Relations firms, developing the Autograph brand for ADERO. Working with leadership and associate team to bring the ADERO brand to life in all aspects of the resort.

Revenue Generation

Collaborates with Marriott Revenue Management support, Field marketing, Aqua-Aston marketing, public relations, revenue and sales teams to drive revenue for all profit centers of the property. Partners with Sales to cultivate business relationships, participates with closing business, sources new leads and ensures operational leaders deliver customer service experiences driving repeat business and loyalty. Participation and accountability for effective pricing strategies, understanding drivers by season, economy, market segmentation, ADERO brand deliverables and customer satisfaction, ensures demand forecasting and sound revenue practices are in place to maximize yield; identifies ways to grow occupancy, RevPAR, and market share by researching and staying aware of competitor strategies; controls labor and capital expenses.

Market Strategy

Works closely with Aqua-Aston and Marriott International to stay current with industry trends, aware of competitor offerings and develops new offerings to stay current that are on ADERO brand and translate into customer experiences and profitable enterprises. Develops property business and marketing plans with marketing leadership to support the property. Creates buy in by all stake holders to deliver.

Strategy Execution

Owns the ADERO marketing, business and financial plans. Translates these plans into executable actions for leadership and associate support and execution. Driving customer, associate satisfaction, profitability and market share. Ensuring these plans and all actions support the ADERO brand. Capable of accessing team strengths and opportunities for development to ensure success of these plans. Encourage team suggestions, creative thought and ideas to refine and enhance the results of these plans.

Human Resources

Partnering with Aqua-Aston HR and recruiting, build a strong confidence inspiring leadership team. Create a cohesive team capable of collaboration and autonomy. Empower property leaders to executive to the marketing, business and financial plans in accordance with the ADERO brand and Aqua-Aston culture. Encourage team feedback, hold the team accountable, foster independence and autonomy. Create learning opportunities for staff to immerse them in customer service techniques in support of culture and brand. Ensures all employees are treated fairly, and with respect; builds rapport with employees by fostering an environment of open communication and spending time with employees on the frontlines; makes self available to employees (“open door policy”); ensures pay and benefits are appropriate for labor market; celebrates the success of employees in a public way; works with Human Resources to maximize employee engagement and monitor local labor environment to address issues as needed


General Manager serves as the compass for the ADERO brand. As the compass, the GM ensures that all touch points of the resort support the ADERO brand through service offerings, services and facilities. GM inspires the staff to embrace the ADERO brand and become mentors within their departments to guide their teams on ADERO brand initiatives. GM demonstrates exceptional work ethic, leadership through empowerment, and serves as a role model.

Financial Analysis

Working with the Aqua-Aston financial team, developing intelligence on market share, profitability of each profit center, associate engagement, Marriott guest satisfaction scores, financial operating performance, and product development and execution.

Owner Relations

Through proactive communication builds owner loyalty for management company. Communicating strategic plans, executing the plans and communicating the results of the plans. Delivery effectively the strategic plans. As brand champion for Marriott Autograph and property ADERO, keep the owner informed on emerging initiatives, property performance, and maintain a balance between owner interests, associate engagement, brand initiatives, and management guidance. Develops and recommends solutions that effectively deliver to all stake holders.

Customer and community Engagement

Leads by example with high visibility with guests, Club members and local clientele. Participates and supports Sales site inspections and public relations opportunities. Avid consumer of guest feedback to identify trends and opportunities to enhance the guest experience and recognize star associate performers. Embraces technology to track customer satisfaction trends and identify root cause opportunities to improve. Meet with leadership team for divisional presentation of Guest satisfaction results and monthly action plans. Works closely with Aqua-Aston public relations to optimize PR opportunities through community involvement.

Management Company/Brand Compliance

Learns and embraces management company (Aqua-Aston) and brand (Marriott Autograph) culture. Property compliance with all brand and service standards, labor, operations, safety, and legal requirements. Ensure routine inspections and quality assurance audits are completed with each department with monthly reports. Ensure food sanitation, safety, and governmental regulations for the safety and well being of our guests, members, associates, owners and community. Ensure restaurant property, grounds, landscape, pools, fitness center, spas, are well maintained and exceed customer expectations.

Education and Experience

Required Minimum:

2-year degree from an accredited university in Business Administration, Hotel and Restaurant Management, or related major; 8 years experience in the management operations, sales and marketing, finance and accounting, or related professional area.


4-year bachelor's degree in Business Administration, Hotel and Restaurant Management, or related major; 6 years experience in the management operations, sales and marketing, finance and accounting, or related professional area.


General Manager experience in limited or full-service property.

Ability and willingness to work flexible hours including weekends, holidays and late nights.

Property industry work experience, demonstrating progressive career growth and a pattern of exceptional performance.

Marriott Vacations Worldwide is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture.

Keywords: Marriott Vacations Worldwide, Scottsdale , General Manager, ADERO, Other , Scottsdale, Arizona

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