ScottsdaleRecruiter Since 2001
the smart solution for Scottsdale jobs

Director, Marketing Analytics

Company: Vitalant
Location: Scottsdale
Posted on: October 17, 2020

Job Description:

** This position can be located remotely anywhere in the United States **

PRIMARY PURPOSE :

Under minimal direction, this position is responsible for measuring and evaluating marketing performance, supporting lead generation and integrated marketing campaigns, informing strategic planning and budgeting, and enhancing overall marketing process to understand and improve outcomes. Highly cross functional role requiring both providing both hands-on analysis as well as direction and guidance for the Marketing Analyst, strong program management, and the ability to build and lead a team. Position requires a growth driver, supporting the needs of the team, and identifying and chasing opportunities to accelerate the business - with an emphasis on mission-driven engagement, standardization, efficiency and support of a new omnichannel environment.

DUTIES AND RESPONSIBILITIES :

Performs all assigned duties in compliance with internal SOPs and external regulations. Brings compliance issues to the attention of management.

Assures quality customer service to all customers.

Hires, supervises, mentors, trains, develops, and evaluates performance of assigned staff. Identifies and effectively resolves employee issues.

Generates actionable insights and recommendations beyond the purely descriptive, builds a compelling narrative that will drive strategy.

Develops and maintains a process of continual evaluation of all marketing campaigns from the channel, segment and campaign perspective. Establishes benchmarks, goals and projections.

Supports the development of and quarterly reporting on annual marketing objectives (measurable goals by which priorities are evaluated).

Supports the development and quarterly review of marketing ROI budgets.

Develops and manages a testing and optimization program to improve short- and long-term outcomes.

Develops goals based on predictive modeling and forecasts.

Creates Marketing Mix/Attribution Models and understands offline conversions and impact of an omnichannel program.

Presents analysis and findings to a variety of audiences.

Remains abreast of changes and developments in the blood banking industry related to regulations and standards and provides direction to implement required changes. Establishes and maintains a network of professional relationships.

Performs all other duties, at the discretion of management, as assigned.

REQUIREMENTS :

Knowledge/Education

Bachelor's degree required.

Knowledge of federal, state, and local regulations that affect business operations required.

Licenses/ Certifications

None

Experience

Eight years of related experience required. To include:

?Five years marketing management experience.

Skills/Abilities

Must possess the skills and abilities to successfully perform all assigned duties and responsibilities.

Must be able to maintain confidentiality.

Must love data.

Must possess the skills and abilities to successfully perform all assigned duties and responsibilities.

Expertise in writing SQL queries and other statistical software.

Strong strategic thinking and planning skills.

Must have experience overseeing marketing analytics for multiple complex programs.

Must have experience developing response projections and strategic planning.

Must have exceptional problem-solving skills and an ability to work closely with marketing strategy and technical stakeholders.

Must be able to maintain confidentiality.

Keywords: Vitalant, Scottsdale , Director, Marketing Analytics, Other , Scottsdale, Arizona

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Other Other Jobs


Truck Driver CDL A
Description: Job Description A small company feel with the stability of a big organization. We offer you a career where you're treated
Company: Xpress Global
Location: Sun City West
Posted on: 10/23/2020

Travel Nurse RN - ICU - Intensive Care Unit - $1,994 per week
Description: OneStaff Medical is seeking a travel nurse RN ICU - Intensive Care Unit for a travel nursing job in Sun City West, Arizona.Job Description RequirementsSpecialty: ICU - Intensive Care UnitDiscipline: (more...)
Company: NurseFly Travel Nursing
Location: Sun City West
Posted on: 10/23/2020

Travel Nurse - RN - ICU - Intensive Care Unit - $1565.64 / Week
Description: TRS Healthcare is seeking an experienced Intensive Care Unit Registered Nurse for an exciting Travel Nursing job in Sun City West, AZ. Shift: Nights Start Date: 11/02/2020 Duration: 13 weeks Pay: 1565.64 (more...)
Company: Bluepipes
Location: Sun City West
Posted on: 10/23/2020


Registered Nurse Ambulatory Oncology Thoracic Clinic
Description: Primary City/State:Sun City, ArizonaDepartment Name:C/P-BBWMC Intervl PulmonologyWork Shift:DayJob Category:NursingNursing careers are better at Banner Health. We've built smarter processes to help nurses (more...)
Company: Banner Health
Location: Sun City
Posted on: 10/23/2020

Travel Nurse - RN - SDU - Stepdown Unit
Description: Triage Staffing is seeking an experienced Stepdown Unit Registered Nurse for an exciting Travel Nursing job in Sun City West, AZ. Shift: Inquire for details Start Date: ASAP Travel Stepdown/Progressive (more...)
Company: Bluepipes
Location: Sun City West
Posted on: 10/23/2020

United Parcel Service: Seasonal Personal Vehicle Package Driver
Description: As a Personal Vehicle
Company: United Parcel Service
Location: Sun City
Posted on: 10/23/2020

Customer Service/Sales
Description: Job Description Position Purpose: Customer Service/Sales associates provide fast, friendly service by actively seeking out customers to assess their needs and provide assistance. These associates (more...)
Company: Home Depot
Location: Sun City West
Posted on: 10/23/2020

IT SOX Advisor Senior (Remote Work Location Available)
Description: Purpose of JobWe are currently seeking a talented IT SOX Advisor Senior for the Plano Legacy, San Antonio Home Office I, Phoenix Campus, Tampa Campus or Remote Work Location Available.The ICFR Internal (more...)
Company: USAA
Location: Sun City West
Posted on: 10/23/2020

Local Dedicated CDL Truck Driver
Description: Hiring Dedicated and Local Company Drivers Perks for Our Reefer Drivers: Quarterly Safety Bonus 2015 and Newer Kenworth, Peterbilt, Freightliner, and Volvo Fully-Equipped
Company: Stewart Transport
Location: Sun City West
Posted on: 10/23/2020

Part-Time Driver - Local Patient Transport - Earn $1,000 Bonus and $4,000 Guarantee
Description: Job Description Earn a 1,000 BONUS 4,000 GUARANTEE when you sign up to drive in Phoenix At Veyo, we help people get to and from their healthcare appointments. We're looking for drivers to partner (more...)
Company: Veyo
Location: Sun City West
Posted on: 10/23/2020

Log In or Create An Account

Get the latest Arizona jobs by following @recnetAZ on Twitter!

Scottsdale RSS job feeds