Behavioral Scientist
Company: Sentient Decision Science
Location: Scottsdale
Posted on: February 22, 2021
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Job Description:
Important: Non-profit researchers can access Sentient Prime IAT
platform for free to study the effects of COVID-19. The Behavioral
Scientist position is a central position within Sentient Decision
Science that makes important contributions in three key areas:
business development, custom client research, R&D innovation
(research and technology). Successful candidates for the position
will have a research background in quantitative experimental
psychology including expertise in choice modeling and experience
with implicit social cognition and behavioral economics effects.
The Behavioral Scientist will apply critical skills in consumer
choice study design, including the incorporation of implicit and
emotional measures that more accurately forecast market behavior,
to answer business questions for Global Fortune 500 companies. The
applied research studies at Sentient focus on consumer product
optimization, new product concept testing, emotional advertising
evaluation, package testing, brand positioning and tracking,
implicit attitude and use tests, and customer experience. Advanced
behavioral science techniques will fill out the research toolbox
for the Behavioral Scientist in the design and execution of
research studies including Sentient Prime implicit associations,
eye-tracking (lab based and online), facial coding of emotions,
discrete choice design software, EEG and psychophysiological
measures. associations with products, packaging, brands and
advertising through deep exposure to our proprietary methods. With
these skills, you will be in a position for significant career
growth progression within Sentient. Business Development
Support
Keywords: Sentient Decision Science, Scottsdale , Behavioral Scientist, Other , Scottsdale, Arizona
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